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Lee Min Ho and his new “Signature”
Gah~~ he’s such a gorgeous human being *dreamy look*
Does these kind of (gorgeous looking) men still available out there?
Lee Min Ho is gaining popularity by the seconds, his popularity raises up not just a notch, but even more powerful, all thanks to KBS2 “Boys Over Flowers”.
Actually all the F4 members including Gu Hye Sun are fully booked with endorsements for fashion, hair, house, furniture and other consumer’s necessities that can be sold through online and offline. Lee Min Ho is definitely receiving the most attention among all.
When they first came out with Lee Min Ho’s hairstyle as Gu Jun Pyo, the signature perm, the production team received a few severe criticism in regards to the haircut and his perm style. But now, every customers are asking for ‘Gu Jun Pyo’s perm’.
Lee Min Ho’s bargaining point is open to his highest bet as he received tons of CF offers for clothing, cosmetics and other contracts which sometimes even he has to make time during his lunch break to discuss major advertisers’ contracts. He is even called a new nickname as the male version of Lee Hyori, because of this overwhelming response to his popularity. For the first half of 2009, no doubt that we’ll be seeing Lee Min Ho’s face all over ads and CFs.
Even before the drama aired, there’s an agreement made for the first denim brand ads “Signature”, which lies strongly with his brand image as The Lee Min Ho.
“Signature” ads have appeared in fashion magazines, online ads, and even in public buses’ ads. His head office received tons of phone calls and offers, which they comment, “We didn’t doubt his full potential, but we really didn’t expect to get such an enthusiastic response from public because of BOF’s effect… in which Lee Min Ho is greatly delighted.” From Lee Min Ho’s management side, they’re preparing themselves to various events in which Lee Min Ho will be participating, such as the “Signature” fan-signing events and even preparing Lee Min Ho to sing for his fans if needed. With this rate he’s going, Lee Min Ho’s popularity is expected to have such an advertising effectiveness for his endorsers.
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